What makes it 58% Kids-Friendly: School-age children may follow the free tour and receive soft drinks, yet displays are text-heavy, no play zone exists, and toilets lack kid amenities, so entertainment and comfort are limited.
Why 2-3 hours visit duration is ideal for with kids: This allows time for the self-guided tour, a tasting break, souvenir shopping, and a casual meal nearby without rushing.
Self-Guided Exhibit Tour:
Walk through three floors of retro brewing equipment and interactive panels covering Sapporo Beer’s history.
Tip: Scan QR codes for English explanations; use the elevator if you have a stroller.
Premium Guided Tour:
Join a 50-minute guided tour with a 6K-screen movie and brewing commentary.
Tip: Book in advance online; kids under 12 join free and get soft-drink coupons.
Star Hall Tasting Corner:
Sample Hokkaido-fresh beers or non-alcoholic drinks in a 30-minute tasting session.
Tip: Order a three-beer flight for adults; kids can try non-alcoholic beer for ¥200.
Museum Shop:
Browse exclusive Sapporo Beer glassware, snacks, and regional souvenirs.
Tip: Pick up limited-edition snacks to share with family at home.
Family Meal at Poplar Hall:
Enjoy all-you-can-eat Jingisukan lamb BBQ in a spacious retro hall.
Tip: Reserve a table early; kids will love the DIY grill experience.

Alva Åkerlind
Fun museum with information provided in Japanese, English, Chinese and Korean. Perfect for beer enthusiasts and those just looking to learn more about Hokkaido history alike! The entrance was free, and there was also a free guided tour. The museum had a gift shop and the option to do a taste test.
Johnny Kim
Honestly, the museum itself didn’t have much to see, and most of the explanations were only in Japanese, so it wasn’t very foreigner-friendly. However, the beer tasting on the first floor is a must—super fresh, cold, and delicious. If you come here, definitely give the beer set a try. Low score as a museum, high score for the beer!
Jay OB
Overall a pretty good facility, would recommend. Free tour available but if you want the premium tour it’s 1,000¥ or so. Make sure you buy premium tour tickets in advance as they get sold out quickly. Facility is large and modern with a good collection of historical pieces. Tour is well laid out, and flows from start to finish. There is a beer tasting hall at the end with an exclusive Sapporo Bee...
Ravish M
Good place for people who drinks otherwise for me it was a history knowledge visit bout a famous fl rand from the place. Unfortunately the external facade is under renovation and the whole building was covered in dust proof cloth hence can’t take a good shot of the place outside. Inside there are two zones, one can be visited and walked around for free and other one is paid area where you can enjo...
Kimmy
I’m writing this review based on the free tour, as I didn’t book the premium one. The free tour you can just walk in and make your way to level 3. No need to queue for ticket . Honestly, the free tour is pretty short — it’s mainly about the history of how Sapporo Beer was founded, along with a small exhibit showing what the brewery looked like in the past. You can finish the tour in about 10–15 mi...
The indoor museum is perfect on rainy or snowy days. Visit in winter to warm up with a fresh draft, and in summer for a cool, air-conditioned break.
Explore These Activities
| Item | Cost (Approx.) |
|---|---|
| Premium Guided Tour (2 adults) | JPY 2,000 |
| Family Tasting at Star Hall | JPY 1,300 |
| Total Estimated | JPY 3,300 |
Note: All prices are indicative and may vary. Please check directly with the venue for the most accurate and up-to-date information.
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Address: 9-chōme-1-1 Kita 7 Jōhigashi, Higashi Ward, Sapporo, Hokkaido 065-8633, Japan
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