What makes it 71% Kids-Friendly: Kids may like seeing cans whiz by and touching hops, get complimentary soft drinks and souvenirs, yet the one-hour standing tour offers no play zone and alcohol remains the main theme.
Why 1-2 hours visit duration is ideal for with kids: A 1-2 hour visit covers the guided tour and tasting without tiring younger children.
Guided Brewery Tour:
Take the free, reservation-only tour to see malt handling, fermentation, filtration, and canning.
Tip: Book your family slot in advance and arrive 10 minutes early to pick up audio guides.
Complimentary Tasting Session:
Enjoy three beer samples for adults and free soft drinks with snacks for kids.
Tip: Have kids use their tokens for juice first, then collect the adult beer tokens afterward.
Hands-on Malt and Hops:
Kids can touch raw malt and smell hops during the tour behind glass safety windows.
Tip: Encourage children to identify the hop aroma and grain texture for a fun sensory activity.
Asahi Gift Shop Treats:
Browse non-alcoholic snacks, branded toys, stationery, and exclusive souvenirs.
Tip: Look for items under ¥500 to keep mementos budget-friendly.

Christian Cho
I visited the Asahi Beer Hakata Factory with high expectations of touring the factory and drinking the draft beer produced there. But when I got there the restaurant building was closed, and the staff told me that the factory tour and restaurant permanently closed in July 2022. 😭 I was so despondent. Dear Asahi Beer Factory owner, Please reopen the restaurant and factory tour again as soon as po...
Seungjun Baek
Do you like beer? There is a free brewery tour here. You will see the beer making process and you will find that people eat more beer than you think. Finally, there is a place where you can drink beer for free. You can enjoy basic Asahi beer, black beer and premium beer which only sells in Japan. The time given to you will be 20 minutes and they will give you some snack. There is a tour in differe...
Michael Aguas
We were lucky that there was an English tour since there were plenty of foreigners who booked a tour, normally its only in japanese and they just provide English audio guides for foreigners. After the tour you can sample up to 3 times any of their offerings from beer, non alcoholic beer and other beverages that asahi produces. (cold and hot drinks). Also the tour is free, you just need to book in ...
Gib Son
For English guided tour, you need to book beforehand. We had trouble booking via their dial-in number. So we asked our hotel reception to make reservation for us the day before. Recommend to go during the weekdays if you want to see the manufacturing line in operation. The introductory tour is free and even give tourists three glasses of beer to try, namely Asahi Super Dry, Asahi Premium and Asahi...
Ben Tregea
You have to book in advance and you maybe able to get an English guide. There was none available for my booking, but they offer an audio device with English which was fine. Overall the tour was good and learnt some cool things. Best part is the 3 free beers at the end!!!
The brewery is closed on Saturdays, Sundays, and national holidays. Visit on a weekday to see live production instead of video tours.
Explore These Activities
| Item | Cost (Approx.) |
|---|---|
| Factory tour | JPY 0 |
| Adult tastings | JPY 0 |
| Kids tastings | JPY 0 |
| Gift shop treats | JPY 1,000 |
| Total Estimated | JPY 1,000 |
Note: All prices are indicative and may vary. Please check directly with the venue for the most accurate and up-to-date information.
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Address: 3-chōme-1-1 Takeshita, Hakata Ward, Fukuoka, 812-0895, Japan
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