What makes it 80% Kids-Friendly: Kids walk safely on the pedestrian paving, watch street performers, pick gelato, and reach Hofgarten playground in five minutes, but the street itself lacks dedicated play structures or rides.
Why 1-2 hours visit duration is ideal for with kids: Allows time for gelato breaks, street shows, and a short walk to the Hofgarten.
Gelato & Sweet Treats:
Let each child choose from a variety of gelato flavors or chocolates at local confectioneries.
Tip: Expect to pay around €3–€5 per serving; treat each child to their favorite flavor.
Street Performances:
Watch local musicians and magicians who set up near the Golden Roof end of the street.
Tip: Arrive early to grab a front-row spot; tips are optional and welcomed by performers.
Photo at St. Anne’s Column:
Capture a fun family photo at the base of the red marble St. Anne’s Column.
Tip: The column is free to access and makes a memorable backdrop against the Nordkette mountains.
Playground & Ducks at Hofgarten:
Take a 5-minute walk north to this English garden for playground fun and duck watching.
Tip: Bring snacks and allow kids to play for at least 30 minutes; entry is free.

E Scott Parks
Innsbruck’s main pedestrian avenue, framed by colorful Baroque and Rococo façades with the Alps rising dramatically in the background. Dating back to the 13th century, it has long been the city’s commercial and social heart. Today, it’s filled with shops, cafés, and street performers, with landmarks like Annasäule anchoring the view. Whether you’re people-watching, shopping, or just soaking up the...
Maciek Gruchala
Pretty, although expectations for whole city were perhaps too high
Globetrotting With Angie
Maria-Theresien-Straße is 500 meters long and part of it, 200 meters at one end, is a pedestrian zone path with cafes and shops on both sides. This is the heart of Innsbruck that attracts both locals and tourists alike. This street is especially scenic with the Nordkette mountain range as its backdrop.
Shanz Shanz
Elegant and Lively – Strolling Down Maria-Theresien-Straße Maria-Theresien-Straße is the beating heart of Innsbruck—a stunning promenade that blends baroque elegance with the buzz of modern city life. Flanked by ornate historic buildings and snow-capped Alpine views, this boulevard made a lasting impression on me. The street is lined with a great mix of cafés, shops, and local boutiques, making ...
Gautam Singh
beautiful street with access to a number of cafe, shopping mall, shops and lots of recreation, you can walk straight to the lake view
In winter, browse the Christmas market stalls near the Triumphal Arch. In summer, enjoy craft and snack markets along the pedestrian zone. Spring and autumn bring mild weather and fewer crowds, ideal for family strolls.
Explore These Activities
| Item | Cost (Approx.) |
|---|---|
| Gelato & sweets (4 servings) | EUR 16 |
| Hot chocolate & pastries for 4 | EUR 14 |
| Optional performer tips | EUR 5 |
| Souvenir postcards or puzzles | EUR 10 |
| Total Estimated | EUR 45 |
Note: All prices are indicative and may vary. Please check directly with the venue for the most accurate and up-to-date information.
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Address: Maria-Theresien-Straße, 6020 Innsbruck, Austria
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